@phdthesis{oai:doshisha.repo.nii.ac.jp:00029243,
 author = {Abdellatif, Sara Hashem Abdelmoniem Ahmed},
 month = {2022-10-20, 2022-10-20},
 note = {In our globalized world, the flow of people, ideas, and money has become quicker. Multinational and global projects can expand their businesses beyond national borders easier than before. Working with people from various cultural backgrounds has become more common, from which new challenges arise.  Thus, a global expansion means adaptation and customization are essential to be accepted by the new host countries. During this recontextualization and re-localization process, many businesses fail due to the lack of cross-cultural competence (CC), the inability to interact effectively with people of different cultures, and poor international expatriates’ communication skills. These attracted researchers to study Toyota and Kaizen from different perspectives other than business and management systems. Such as culture, history, and communication perspectives, affect people’s mindsets and communication.As opposed to the previous research, this research focuses on Kaizen and communication in international business from a cultural perspective. This study highlights the communication challenges that emerge from the cultural differences when recontextualizing Kaizen in Egypt. This research is a culture in business research. It is a baseline research that aims to know how the troubles and conflicts derived from non-verbalized parts can be verbalized by keeping a record and documenting the current situation in Egypt. The author used qualitative methods with a combination of literature analysis of Kaizen, cross-cultural competence research as secondary data, and analysis of in-depth, open-ended interviews that were conducted in Egypt and Japan as primary data. To clarify the communication patterns and suggest how to achieve cross-cultural competence in Toyota Motor Engineering Egypt (TMEE) and Kaizen Center in Egypt. This research tries to draw a communication or/and a cultural map to explain the cultural background and meaning of the communication patterns between Egyptians and Japanese. To help the involved parties reduce the miscommunication gap and maximize collaboration through their work experiences., application/pdf},
 title = {Intercultural business communication challenges : a documentation study toward cross-cultural competence between Egypt and Japan},
 year = {}
}