@article{oai:doshisha.repo.nii.ac.jp:00028637,
 author = {Seki, Tomohiro and 関, 智宏 and 曽我, 寛人 and Soga, Hiroto},
 issue = {3},
 journal = {同志社商学, Doshisha Shogaku (The Doshisha Business Review)},
 month = {Nov},
 note = {The purpose of this study was to conduct a more refined form of analysis based on the FY 2019 data collected independently by one of the authors on what kind of SMEs' images are perceived. Specifically, first, using the correlational approach, the textual information of the images of SMEs held by university students was analyzed in KH coder, and frequently used words were identified. Second, using the dictionary-based approach, each text information was classified into 25 elements. Third, based on this classification, the text information was made into variables, and multivariate analysis was conducted. From these analyses, it became clear that the images of SMEs held by university students differed by university, grade, and gender., 研究(Article), application/pdf},
 pages = {939--958},
 title = {Imaging SMEs : explorative data analyses from the survey for university students in Japan in 2019},
 volume = {73},
 year = {2021},
 yomi = {セキ, トモヒロ and ソガ, ヒロト}
}