@article{oai:doshisha.repo.nii.ac.jp:00026386,
 author = {瓜生原, 葉子 and Uryuhara, Yoko},
 issue = {3},
 journal = {同志社商学, Doshisha Shogaku (The Doshisha Business Review)},
 month = {Nov},
 note = {研究(Article), application/pdf},
 pages = {407--435},
 title = {ソーシャルマーケティングによる行動変容},
 volume = {70},
 year = {2018},
 yomi = {ウリュウハラ, ヨウコ}
}