{"_buckets": {"deposit": "4d7015e1-7581-4490-98e2-30d253220636"}, "_deposit": {"created_by": 1, "id": "25035", "owners": [1], "pid": {"revision_id": 0, "type": "depid", "value": "25035"}, "status": "published"}, "_oai": {"id": "oai:doshisha.repo.nii.ac.jp:00025035", "sets": ["2229", "6505"]}, "author_link": ["12276"], "item_1_alternative_title_1": {"attribute_name": "タイトルヨミ", "attribute_value_mlt": [{"subitem_alternative_title": "マーケティング・チャネル ニオケル シサン トクシュセイ ノ キテイイン ニカンスル ケイケンテキ ブンセキ"}]}, "item_1_alternative_title_2": {"attribute_name": "その他（別言語等）のタイトル", "attribute_value_mlt": [{"subitem_alternative_title": "マーケティングチャネルにおける資産特殊性の規定因に関する経験的分析"}]}, "item_1_biblio_info_14": {"attribute_name": "書誌情報", "attribute_value_mlt": [{"bibliographicIssueDates": {"bibliographicIssueDate": "2017-03-15", "bibliographicIssueDateType": "Issued"}, "bibliographicIssueNumber": "5-6", "bibliographicPageEnd": "506", "bibliographicPageStart": "491", "bibliographicVolumeNumber": "68", "bibliographic_titles": [{"bibliographic_title": "同志社商学"}, {"bibliographic_title": "Doshisha Shogaku (The Doshisha Business Review)", "bibliographic_titleLang": "en"}]}]}, "item_1_date_46": {"attribute_name": "登録日", "attribute_value_mlt": [{"subitem_date_issued_datetime": "2017-05-08"}]}, "item_1_date_47": {"attribute_name": "更新日", "attribute_value_mlt": [{"subitem_date_issued_datetime": "2020-06-09"}]}, "item_1_description_12": {"attribute_name": "抄録", "attribute_value_mlt": [{"subitem_description": "本研究はマーケティング・チャネルにおける資産特殊性をもたらす先行要因に関する複数の仮説を提示し、その経験的妥当性を検証した。従来のチャネル研究において、資産特殊性は、もっぱら前方チャネルの統合度を規定する外生変数として捉えられていた。本研究は、資産特殊性が流通サービスと製品特性に関する製造業者の戦略的意図を反映した内生変数であると主張し、その経験的証拠を提示した。", "subitem_description_type": "Abstract"}, {"subitem_description": "This article examines some antecedents of asset specificity in marketing channel. Asset specificity has been treated as an exogenous variable of channel integration in a large number of empirical studies. In contrast, current study assumes asset specificity as an endogenous variable, in which manufacturer\u0027s strategic intents are reflected. With regard to Japanese manufacturer\u0027s forward integration context, we find that the effects of product complexity and intention of service specialization on channel integration as mediated by asset specificity.", "subitem_description_type": "Abstract"}]}, "item_1_description_13": {"attribute_name": "内容記述", "attribute_value_mlt": [{"subitem_description": "研究(Article)", "subitem_description_type": "Other"}]}, "item_1_description_25": {"attribute_name": "フォーマット", "attribute_value_mlt": [{"subitem_description": "application/pdf", "subitem_description_type": "Other"}]}, "item_1_identifier_registration": {"attribute_name": "ID登録", "attribute_value_mlt": [{"subitem_identifier_reg_text": "10.14988/pa.2017.0000015415", "subitem_identifier_reg_type": "JaLC"}]}, "item_1_publisher_15": {"attribute_name": "出版者", "attribute_value_mlt": [{"subitem_publisher": "同志社大学商学会"}]}, "item_1_publisher_16": {"attribute_name": "出版者（英）", "attribute_value_mlt": [{"subitem_publisher": "Doshisha Daigaku 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"subitem_subject_scheme": "Other"}, {"subitem_subject": "前方統合", "subitem_subject_scheme": "Other"}, {"subitem_subject": "marketing channel", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}, {"subitem_subject": "transaction cost", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}, {"subitem_subject": "asset specificity", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}, {"subitem_subject": "forward integration", "subitem_subject_language": "en", "subitem_subject_scheme": "Other"}]}, "item_language": {"attribute_name": "言語", "attribute_value_mlt": [{"subitem_language": "jpn"}]}, "item_resource_type": {"attribute_name": "資源タイプ", "attribute_value_mlt": [{"resourcetype": "departmental bulletin paper", "resourceuri": "http://purl.org/coar/resource_type/c_6501"}]}, "item_title": "マーケティング・チャネルにおける資産特殊性の規定因に関する経験的分析", "item_titles": {"attribute_name": "タイトル", "attribute_value_mlt": [{"subitem_title": 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